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Using Google Analytics in an Intro Stats Class

  • 1.  Using Google Analytics in an Intro Stats Class

    Posted 08-07-2018 12:25
    Hi,

    I found a software designer who runs a site to help local businesses do online ordering and to improve their sales performance. He is willing to share his data with me, including his Google Analytics data, for my intro Business Stats class. I love the idea, since it allows the students to actually explore the data (kinda the whole point of an intro stats class), but I myself have never used Google Analytics myself, let alone in the classroom.

    So I was wondering if any of my more technically savvy colleagues have used Google Analytics in their stats classes, and what they did with it, and what their experiences were like.


    Many thanks,
    Matt

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    Matthew Brenneman
    Instructor of Mathematics & Statistics
    Embry-Riddle Aeronautical University
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